His research activity focuses on the analysis of consumers’ choice on local and quality products, of sustainable tourism and of innovation processes in the agri-food sector and in rural areas.
He published more than 200 papers and chapters in national and international journals and books. He is co-editor of the Book Series “Consumer Science and Strategic Marketing” published by Elsevier.
He has been coordinator and partner of several European projects Horizon, Erasmus+ Knowledge Alliances and Strategic Partnerships on the collaboration between universities, business and territory.
He has been an invited speaker and external expert for the Italian Ministry of University and Research, the World Tourism Organization and the European Commission (specifically Joint Research Center, DG Regio, DG Education and Culture, DG Agri e DG RTD) on topics concerning innovation of agri-food and rural areas and the collaboration between universities and territorial stakeholders.
Profile page and contact details
- Alessio Cavicchi
Full Professor in Agribusiness, Rural Development and Branding – Rector’s Delegate for the Promotion of Entrepreneurial Culture and Innovation
Department of Agriculture, Food and Environment
University of Pisa